New job Senior Marketing Associate, Leading Professional Network (Manhattan, NY)

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Group: JOBS 2.0: Job Search Career Networking Staffing. Post Resume -Get Paid by Employers at Resumark .com Subject: Senior Marketing Associate, Leading Professional Network (Manhattan, NY) Katerina Belova posted a job: Senior Marketing Associate, Leading Professional Network (Manhattan, NY) "Please do not contact me about this job. View company name and apply directly at: http://bit.ly/prNAc6 Job Description: Email Marketing Drive entire email program (new daily marketing emails, existing lifecycle and transactional emails, and any additional emails as needed). - Put together and format the content for all the daily marketing emails - Target, schedule, and test the daily marketing emails - Monitor email performance - Find ways to optimize existing emails (AB test subject lines, change content, redesign look and feel, etc.) - Identify and create new email marketing opportunities as needed Product Marketing Oversee all product marketing for the site (develop copy/design/product changes on the site, add new features, branding/positioning, etc.) - Brainstorm new product features to implement and provide input on all product decisions - Find ways to improve the user experience - Work with engineers to oversee the implementation of all product changes - Write all copy for the site (create new text when new features get added, make any necessary changes to existing text, optimize text for SEO purposes, etc.) - Review relevant performance metrics Social Media Lead the content and strategy for all our social media channels (Blog, Twitter, Facebok, LinkedIn). - Manage social media intern who posts relevant content on our blog, Twitter, and Facebook - Manage the person who writes articles for our blog and emails - Run promotions across social media Partnerships Work with the Business Development team to manage relationships with existing partners and seek out new partnership opportunities. - Put together marketing materials for partners who promote our services - Monitor the process to make sure partners uphold their side of the agreement Qualifications: Our company was recently acquired by the Universum Development Group and we're looking for driven, self-starter who can help shape the company's future marketing strategy. 2-5 years of Marketing experience required, ideally with a start-up."

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